A social project that is present in the homes of most customers is Elektro Radio, launched in November 2004, with the purpose of providing guidance on a series of diverse subjects: health, education, citizenship, household savings, consumer rights and obligations and the correct and safe use of electric power. All this content is broadcast in two-minute bulletins from Tuesday to Thursday and on Fridays in a 12-minute program.

Broadcast on over 50 radio stations, Elektro Radio reaches 96% of the company's concession area and has won vast acceptance during its three years of existence. A survey commissioned by Elektro, found that listeners identified themselves a great deal with Elektro Radio and there is much interaction between the program and the customers, who make contact by phone, letter or e-mail to offer their suggestions, criticisms and praise.